If you have a passion for DIY and you always have people asking for help with projects around the home then you might want to think about turning this into a career. Starting your own DIY company could be a highly rewarding and enjoyable way to earn money, plus this is work that is always in demand as people will always need help with projects around the home. It can be challenging, though, especially when you first get started; so, here are a few basic tips that will hopefully help you to start attracting customers and build a reputation for your business.
Offer a Wide-Range of Services
These days, you need to be able to do a little bit of everything if you are to succeed in this industry as it can be competitive, but people will prefer to use someone that they know and trust. A few of the main services that you should provide include:
- Basic repairs and maintenance
- Painting and decorating
Create a Strong Online Presence
In order to attract customers and to build a reputation, you need to be easy to find online, which will require having a strong presence. This will involve:
- Having a professionally-designed website
- Having a presence and being active on social media
- Using digital marketing
- Creating valuable content for your target customer and sharing this online
Invest in Quality Tools
When you are carrying out DIY work in a professional capacity, you need to make sure that you have the best tools at your disposal. Hot air tools are a good investment because you can use these for all kinds of different applications whether this is plastic molding, drying out wood, taking wallpaper down, bending metal, upholstering furniture or thawing frozen pipes just to name a few applications.
Encourage Word-of-Mouth Marketing
It is important to create a strong online presence, but you will find that in this industry the most effective way to attract new customers is with word-of-mouth marketing. This means that you need to encourage existing customers to recommend you, and you should not shy away from asking for this. You should also put customers’ reviews on your company website and consider asking friends and family to spread the word about your services.
Make Customer Service a Priority
Following this point, customer service is also very important. People will be inviting you into their home, so you need to be able to develop good relationships, build trust and be able to explain what you are doing without being patronizing. Additionally, you need to make sure that you are realistic with what you can do, give 100% and always finish projects on time and within the pre-agreed budget.
If you are considering turning a passion for DIY into a career then these tips should help. This can be a fantastic way to earn money either as a full-time job or on the side, but it can also be difficult to find early success with so hopefully this information will be of use.