Business coaching for multinational companies


No matter how big your company is or how long it has been established, in order to help ensure growth and the long-term success of an organisation it’s important to set goals, monitor progress and constantly look for ways to make improvements.

This is certainly true in the case of multinational companies, where everything from time differences and language barriers, through to cultural variances can have an effect on how the firm operates – and a business coach can provide advice and guidance to navigate these barriers, while also helping you to create an advantage over the competition.


Whether your organisation covers a couple of countries in Europe, or encompasses offices around the globe, a business coach can provide a number of benefits to the company as well as its employees, so read on to find out more about how these professionals can help your organisation – and what to look for when choosing a mentor.

Inspirational role model

One of the main purposes of a business coach is to have somebody who can inspire you and your employees to make your company better. Before you choose a mentor, make sure the individual you are considering will serve as a positive role model for the company and its staff.
Be sure to learn about the coach’s previous success stories and professional endeavours, but also don’t be afraid to find someone whose overall lifestyle is inspirational to you. After all, everyone wants to ‘have it all,’ so why not learn how to get there from somebody who has already done it?

The right kind of experience

One of the main points of having a business coach is to learn from somebody who has already gone through the trials and tribulations that are similar to the ones you expect to face. This will help to ensure your mentor will be more able to give advice based on first-hand experience – and help you avoid any pitfalls along the way.
When choosing a business coach, look for someone with company and investing advice, an entrepreneurial spirit and with knowledge of international business relations. Also, be sure the person you select has at least a practical knowledge of your field – they don’t need to be an expert, but a basic understanding is definitely helpful.

Excellent communication

Since business coaches must be able to share information and provide relevant advice, they need to have strong communication skills and the ability to build good relationships with a variety of people.

As part of this, the mentor you choose should be willing to communicate via numerous methods – especially since you’re likely to need to hold discussions with people from around the world. Conference call services are a great way to hold multinational meetings, while other options may include email, instant messaging, intranet forums and company newsletters.

Hands-on approach

Finally, if it’s a business coach that you’re looking for, be sure that it’s a business coach that you get – rather than an advisor.

The difference between coaches and advisors is mainly that coaches take a more hands-on approach. They are also happy to practice what they preach. The guidance a mentor gives you is typically based on their own experience and you can see the results their methods have achieved by looking at their previous projects. Advisors, on the other hand, simply give out suggestions that they may not have tried on a practical level.



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